4 minutes reading‘
Technology and color: under these two coordinates the launches that FV presents in the latest edition of Experience Living are organized. The firm deploys from a surprising development in stainless steel to new tones applied to its consolidated linesand also adds a first that attracts everyone’s attention: a single-lever kitchen set that, through an intuitive interface, allows you to choose between four types of filtered water: natural, cold, hot or soda.
“We brought a lot of new things,” he enthuses. Claudio BernalPromotion Manager at FV, at the brand’s stand at the fair, which he describes as “an experience within an experience.” The space allows you to be inspired, take away ideas and appreciate the value of water as a source of well-being in our daily lives, all through an original immersive setting. “We wanted to show how water goes through our days, and how our products are present in those moments to increase enjoyment and comfort with innovative solutions,” he explains.
With a presence in the 14 intervened departments that are part of the exhibition – which until April 19 can be visited in Remeros Beach, in Tigre –, FV shines with its trendy tones such as matte black, brushed brass which recently began to extend to all its lines along with the classic chrome: a true “expanding palette” that expands design possibilities like never before.
“A completely new product with multiple possibilities,” summarizes Claudio Bernal about Innovatethe launch that FV presents exclusively atexperience Living (will only hit the market in mid-2026). The single-lever kitchen faucet takes up the filtered water system already present in its Fresh line, but takes it one step further: from the same super-intuitive interface it allows you to choose between four types of water: natural, cold, hot (at “matte temperature”) or soda. An innovation that focuses the public’s attention on the stand and at the same time anticipates a new way of interacting with water at home.
The new line Mauna It is committed to a silent elegance, the kind that integrates into spaces very naturally. With clean contours, balanced proportions and well-resolved ergonomics, it works with equal solvency in both bathrooms and kitchens. Available in the brand’s favorite finishes, such as matte black, brushed brass or chrome, its versatility makes it one of those pieces destined to last: contemporary, but with a classic vocation.
Inox Oneanother of the recent launches, marks a turning point for FV: its first line entirely developed in stainless steel. With an “essential” design, with pure lines and precise geometries, the collection is deployed in the bathroom, kitchen and also includes a series of accessories with support surfaces for shampoo, soap and cell phone, available in stainless steel, polished steel, matte black and brushed brass.
The Harmony accessories line introduces a versatile and accessible proposal, designed to accompany different bathroom configurations in any of the FV lines. With pieces such as shelves, hangers and toilet paper holders with supports, it prioritizes functionality (without ever neglecting aesthetics), and integrates naturally into different styles thanks to its chrome and matte black finishes.
“We are a company of Argentine origin belonging to a multinational group that is a leader in the Latin American market. All our products are designed and developed by an interdisciplinary team that integrates design, engineering and marketing, in a very meticulous and collaborative work,” says the head of Marketing at FV, Virginia Campodonico. And he concludes: “In Experience Living you can see very clearly how a product can acquire very different identities depending on how it is applied in each space. We see that bronzes and gold appear among the favorites, and also a revaluation of black. In the exhibition all of this can be experienced up close and in operation to understand how each piece transforms everyday use.”
Get inspired, explore the collections and discover new ways to experience water in https://fvsa.com/
________________________________________________________
Content LAB is LA NACION’s idea and content generation unit for brands with distribution on their digital platforms and social networks. This content was produced for an advertiser and published by the Content LAB. The editorial staff of LA NACION was not involved in the generation of this content.
