Recently, all the HM jerseys were sold out except for medium sizes at Happatrejju. A new shipment is on its way to the country.
What makes the product special is that buyers do not know in advance which jersey they will receive.
To the country from the UK
When asked, Mikael Maron, the owner of Happatreyja, says that a larger shipment is on its way to Iceland.
“I’m trying everything I can to get the jerseys to the country from the UK in less than a week. We received a small shipment that goes to the shops today (yesterday). Now it’s just a question of how long they will last,” he says.
Not for the first time with World Cup jerseys
This is not the first time that Mikael sells World Cup jerseys. He also offered them for sale in connection with the World Cup in 2022, when he was still a student at Menntaskólinn iv Sund.
“It went very well then, but not at all on this scale. Back then we only had an online store and the jerseys were not sold in stores. Now Happatrejjar has become a much bigger company and the jerseys are available both in Hagkaup and in the online store, so there is much more to do now,” he says.
