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    Home EUROPE Bulgaria

    Polaris Lighting opened a new showroom in Sofia: the light is already…

    The Analyst by The Analyst
    June 10, 2026
    in Bulgaria
    Polaris Lighting opened a new showroom in Sofia: the light is already…


    With this idea, Polaris Lighting is already working with a new showroom and warehouse in Sofia. The site is located at 71 Tsvetan Lazarov Blvd., 2nd floor, SIMA building, and was created as a place where lighting can be seen, compared and discussed live.

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    The new location is aimed at end customers as well as architects, interior designers, investors, builders and technical specialists. The reason is simple – good lighting is not chosen only by appearance. It must correspond to the function of the room, the installation height, the interior concept, the required lighting, the way the space is used and the budget.

    Why choosing by photo is often misleading
    In a catalog or online store, a lamp can look great. In a real environment, however, the result depends on many more factors – color temperature, light intensity, angle of illumination, degree of glare, reflection from surfaces and distribution of lighting fixtures.

    Therefore, the new showroom of Polaris Lighting in Sofia is designed not just as a sales hall, but as a practical space for orientation. On site, visitors can see the difference between different types of lighting and get advice according to the specific object – apartment, house, office, shop, restaurant, hotel, facade, industrial area or public space.

    The showroom presents magnetic systems and modules, linear LED systems, three-phase busbars and spotlights, LED moons for built-in and outdoor installation, LED panels, ceiling lights, decorative lighting fixtures, sconces, LED mirrors, LED strips and accessories.

    Visitors can also view acoustic lamps and panels, facade and exterior lighting, street and park lighting, industrial lamps, solar solutions, motion and presence sensors, emergency and evacuation lighting.

    Not just a sale, but a design approach
    Polaris Lighting is part of “Polaris Product” OOD – a company with over 30 years of presence on the Bulgarian market. Its activity includes design, production, supply and installation of interior, exterior, technical, industrial and decorative lighting.

    One of the important directions in the company’s work is the project approach. For more complex objects, the lighting cannot be chosen on the principle of “I like”. It must be calculated, compliant with norms and integrated into the architectural or interior concept.

    That’s why Polaris Lighting offers support for professionals through technical information, LDT/IES files, BIM models, 3D files and computer photometric designs. This is especially important for architects, planners and designers who have to set the lighting already at the stage of drawings, visualisations, specifications and lighting calculations.

    This approach helps avoid common mistakes – too dark rooms, unpleasant glare, misdirected light, inappropriate color temperature or lighting that looks good as a design but doesn’t do the actual job.

    Projects of different scale and nature
    Over the years, Polaris Lighting has been involved in a number of projects in various sectors – from residential and commercial spaces to offices, hotels, restaurants, sports facilities, public buildings and industrial sites.

    The company’s portfolio includes KBC Global Services, Schwarz IT Bulgaria, Entain, Melexis Bulgaria, Campus 90, Park Lane Office Center, Ensana Aquahouse Hotel & Spa, the National Palace of Culture, Lufthansa Technik Sofia, Varna Airport, logistics hub SEG Krivina, Palace of Culture and Sports in Varna, Rila Hotel, Mimosa Hotel, Historical Park, Ozone Skybar & Lounge, Fitness Flex Ruse, SFA Retail Varna, The Martini Food & Cocktails and others.

    These implementations show the different levels at which lighting is involved in an object. In the office, it affects concentration and comfort. In the hotel – on the atmosphere and the feeling of completion. In the restaurant – on the mood and presentation of the space. In the industrial environment – ​​on safety, efficiency and visibility.

    Polaris Lighting also works with international brands such as Delta Light, Redo, Nowodvorski, Maytoni, Nova Luce, LedsC4, Arelux, One Light and Ideal Lux. This allows a choice between different styles, technical parameters and price levels.

    The new showroom in Sofia complements the company’s physical and online network. Through Polarislighting.bg the professional audience can view systems, catalogs, projects and technical solutions, and through DesignZone.bg customers can order lighting fixtures online.

    The Sofia site of Polaris Lighting is now open and operating. The address is 71 Tsvetan Lazarov Blvd., 2nd floor, SIMA building.

    Hours of operation are Monday through Friday, 9:30 a.m.–6:00 p.m.

    For anyone planning a renovation, furnishing, new retail outlet or larger project, this is an opportunity to see the light as it will be in the real space – not as a photo, but as a solution.



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