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    Home CARICOM CARICOM English Grenada

    Beyond Sustainability: OECS launches communications campaign

    The Analyst by The Analyst
    June 15, 2026
    in Grenada
    Beyond Sustainability: OECS launches communications campaign


    As the OECS Programme for Educational Advancement and Relevant Learning (OECS PEARL) approaches the end of its official project phase on 30 June 2026, the OECS Commission announces the launch of a Communication for Development (C4D) campaign titled, The OECS PEARL Legacy.

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    While the PEARL initiative has successfully built infrastructure, modernised curricula, transformed Special Education Needs (SEN) and Early Childhood Education (ECE) frameworks, and established digital learning ecosystems, the C4D campaign represents a shift from project management to social movement. It officially passes the baton from regional administrators to the citizens of the 8 Member States that have implemented the programme, mobilising key education stakeholders to drive a community-led evolution.

    The campaign activities, which specifically target policymakers, administrative and technical leaders, principals and teachers, as well as parents and caregivers, are designed not merely to secure the programme’s sustainability but to foster education regeneration, allowing the Eastern Caribbean education system to evolve and thrive organically through the power of its people.

    The C4D strategy focuses on 6 critical interventions:

    1. Empowering education leaders to put regional frameworks into policy and practice nationally
    2. Preserving the capacity of educators and other foot soldiers, protecting them from burnout, by aggressively promoting the ‘de-implementation’ of non-essential activities
    3. Positioning the OECS Learning Hub, where the OECS Harmonised Primary Curriculum is housed, as a culturally relevant and superior resource for the OECS classroom, ensuring that our students use tools built for their context rather than generic AI alternatives
    4. Championing long-term fiscal priority for ECE, SEN, and Curriculum and Assessment so that every child has a strong chance to succeed
    5. Neutralising the high-stakes fear surrounding national and regional diagnostic assessments by reframing them as educational health checks which are essential, harmless, and vital for growth
    6. Securing the future of the MyPD teacher professional development platform by demonstrating its direct link to social progress

    To help reshape how Member States perceive and support the future of education, the campaign utilises an array of targeted products, ranging from visual aids like posters and infographics to multimedia elements such as videos and live online broadcasts. The campaign will also roll out strategic surveys, newsletters, and press releases.

    Spanning June, July, and August 2026, its messages will be deployed across a diverse mix of traditional and digital channels, ensuring wide accessibility through face-to-face meetings, email, social media networks, radio and television broadcasts, and local newspapers.

    As preparations advance for the OECS PEARL closeout activity in St Lucia (24–26 June 2026), and for upcoming information and engagement opportunities, all stakeholders are encouraged to follow the OECS social platforms, as well as those of the Ministries of Education across the region. The OECS Commission invites media personnel/entities and members of the public to join the transition.

    OECS

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