Organizers unveil new attractions for Kupala Night Festival in Alexandria 

MOGILEV, 3 June (BelTA) – The national Kupala Night Festival (Alexandria Gathers Friends) will take place on the banks of the Dnieper River in Shklov District on 11 July. Aleksandr Zhigun, Head of the Culture Department of the Mogilev Oblast Executive Committee unveiled the festival program, BelTA has learned.

Visitors will once again enjoy many of the  traditional highlights of the festival: a large craft fair featuring artisans from across Belarus and Russia, themed pavilions representing all districts of Mogilev Oblast, Mogilev and Bobruisk, as well as other Belarusian cities and Minsk,  food and beverage street, and exhibitions of agricultural machinery, automotive products, motorcycles and bicycles.The smaller stage of the festival will host a packed cultural program and the official opening ceremony at 15.00. In 2026, seating capacity in the audience area was expanded from 300 to 600 seats.

The event continues to grow each year with new ideas and attractions. One of this year’s additions will be a tourism zone featuring the National Tourism Agency, tourism opportunities in Mogilev Oblast, health resorts, medical centers and Mogilev hotels.

“Visitors will find virtual reality stations where they can take immersive tours of landmark sites without leaving the festival grounds,” Aleksandr Zhigun said. “Guests will be able to book stays at health resorts if they like one.”